Data Center News & Insights

Best data center conferences in 2026

Best Data Center Conferences in 2026: How to Choose the Right One

The data center industry isn’t just growing—it’s exploding. AI workloads are pushing power demands to unprecedented levels, energy constraints are reshaping where and how facilities get built, and c...

Modular AI Pods

Modular AI Pods vs Containerized Builds: What the Market Gets Wrong About AI Infrastructure

An AI pod should not be judged by branding alone. Buyers should look at power integration, modular design, deployment speed, interconnection readiness, scalability, and how well the infrastructure fits real inf...

UL 891 switchboards for ai data centers

UL 891 Switchboards for AI Data Centers: 4 Success Factors

Building a data center is a race against time. While UL 891 switchboards are the standard safety choice for power, just having the label isn’t enough. In the fast world of AI, you need gear that stays coo...

Switchboard Manufacturer

Switchboard Manufacturer for AI Infrastructure: What Buyers Should Look For in 2026

Choosing the right switchboard manufacturer for an AI infrastructure project is one of the most consequential procurement decisions a buyer can make — and most teams underestimate it until something goes wrong....

Illinois and Florida are passing laws to protect ratepayers from data center costs. Here's what the POWER Act and SB 484 mean for your power bill—and the AI boom.

After Meta’s $10B Indiana Data Center, States Are Rewriting the Rules on Who Pays for Power, Water, and Grid Upgrades

When Meta broke ground on a $10 billion data center in Lebanon, Indiana this February, the company made a promise. They would pay for the power grid upgrades their massive facility needs. That promise wasn&#...

who pays for data center growth in 2026 with rising electricity costs

Who Pays for Data Center Growth? Illinois and Florida Are Rewriting the Rules on Power, Water, and Grid Costs

When a tech giant announces a billion-dollar data center in your state, it sounds like a win. Jobs. Tax revenue. A slice of the AI gold rush. But here’s the catch: Who pays when the power grid nee...

lead generation for data centers

Data Center Lead Generation for Enterprise: The 2026 High-Value Account Guide

Data center lead generation is the system that turns a short list of high-fit accounts into meetings—by showing up in the research phase, building trust fast, and staying present across the channels buyers actu...

Data Center Top Marketing Agency List in 2026

Top Data Center Marketing Agencies: The Executive Buyer’s Guide to Hiring for ROI (2026)

Who is the top data center marketing agency in 2026? How data center, telecom, and digital infrastructure leaders evaluate PR, SEO, GEO, LinkedIn, and AI-driven data center marketing partners, and what actually...

50 Questions Data Center Buyers Ask - a full faq guide to how to buy a data center - Percepture data center

50 Questions Data Center Buyers Should Ask (But Often Don’t)

Do we actually have power, or do we have a brochure?” That’s the question keeping data center buyers awake in 2026. With AI workloads pushing rack densities past 100kW, grid interconnection queues stretching 5+...

Percepture is a Data Center PR Agency - Image of digital infrastructure gleaming through glass cube to lay out a 2026 Data Center Public Relations strategy

Data Center PR Strategy: The Complete 2026 Playbook

What is a Data Center PR strategy? A data center PR strategy is a repeatable system for earning trust through high-authority media, industry credibility, stakeholder messaging, and crisis communications. In ...