Tell the authentic story of your brand consistently to drive conversions.
Clients & Partners:
Content Marketing Services
Brands that tell an authentic story with their content generate more traffic, leads, and conversions.
That’s the power of content marketing – telling stories with consistency and purpose to create growth and generate measurable results.
Percepture has partnered with major global brands to create content marketing campaigns that convert, both with a focus on B2B and B2B products and services. While our strategy for each partner is unique, our approach is centered on proven tactics that generate organic traffic, drive lead demand, and shorten time to conversion.
We’re ready to collaborate with your team to tell your story in a way that resonates with your existing audience and attracts new prospects. And, we’ll help you make sure you are delivering that message on the right platforms at the right time to capture your audience’s attention and inspire their imagination.
Our Content Marketing Services
Every brand tells a story with their products and services.
Content marketing helps break that story out of the constraints of “About Us” pages, product listings, and physical packaging to tell a consistent, authentic story about your brand.
We work collaboratively with brands to develop content strategy that incorporates copywriting, images, video, audio, and custom multimedia experiences for both B2B and B2C customers.
Content Strategy
Your content strategy needs to be carefully calibrated to your product roadmap with room to evolve along with breaking news that affects your industry. We’ll analyze your objectives, understand your target audience, and craft a strategy to tell your story with consistency.
Content Writing
Good Content Marketing moves the needle on growth because it engages audiences. Our talented copywriters will help you find the right voice to tell your story in a way that educates and inspires your audience.
Multimedia Design
Content isn’t always copy. Our team of multimedia designers is ready to help you develop your brand’s story in images, video, and audio so your story can have a maximum impact across all of your communications channels.
Editorial Thought-Leadership
Sometimes the most powerful voice in telling the story of your brand are the executives and thought-leaders inside your business. Our team has created powerful storytellers out of everyone from the C-Suite down to individual contributors. We’re experienced with coaching, collaborating, and ghost-writing to get their message heard.
Sales Collateral
A powerful Content Marketing strategy makes sure that the brand voice and marketing claims from your sales collateral are echoed and expanded in your online content. The reverse can be true as well – we’re ready to adapt the messages that resonate the most online into your next generation of marketing materials.
Editorial Calendars & Social Media
Brands who tell stories consistently with a regular cadence attract audiences and establish authority with search engine algorithms. We’re partner with your team to create an editorial calendar that’s sustainable for your business – and that includes a plan for how each piece of content will live on across your social media channels.
Search Engine Optimization
Good content that isn’t optimized for search engine algorithms can’t generate organic traffic and drive lead generation. That’s why we believe that Content Marketing and SEO go hand-in-hand – and, we’re SEO experts with a stunning track record of search rank success. Learn more about our SEO Services, which are built into our Content Marketing strategy.
Future Prediction
Search and video engines will not index and penalize sites using just AI generated content.
How Our Content Marketing Agency Works
Percepture got its start by helping brands tell their stories to the world. We love to tell engaging, entertaining, and illuminating stories that highlight what makes a brand unique.
Our team of content strategists and technologists partner with you to uncover your best brand stories and understand your audience.
We’ll work with you to generate a customer journey map to understand what leads your customers to convert – and then use Content Marketing as signposts on that map to lead them through your conversion funnel.
We understand that good content marketing serves a dual purpose.
First, simply by existing, strengthens your brand position in algorithmically-driven search rankings by raising your domain authority.
And, second, by telling a compelling story it draws consumers in from search to begin to engage with your brand.
Content Marketing doesn’t stop when a new story gets published. Our editorial calendars reach past the publish date to include social media shares, content recommendation platforms, remarketing campaigns, and PR pitches. We’ll help your team extend the life of your content to generate organic social traffic and valuable earned media coverage, which you can share with your customers and prospects to inspire action and enhance their experience.
Hire Us for Content Marketing Services
For a global telecom company launching a data center in Asia, we owned 9 of the top 10 listings in Google by securing top 2 SEO rankings, 3 videos and 4 pieces of PR content published on third party sites.
