Telecom – Use AI to Secure Business with Hyperscalers

The demand for leads in the Telecom industry is endless, but the amount of leads is finite. That’s especially true when it comes to pursuing business opportunities with hyperscalers like Amazon Web Services (AW...


Life Sciences – Building the Future of Digital Sales Through AI Marketing

If you are keeping up with industry news and marketing trends, sometimes it feels like the topic of Artificial Intelligence is inescapable. You’ve heard everybody say, “AI is the future,” but what are the...


Build a Strategic B2B Marketing Budget for 2024

Companies in the B2B space should anticipate allocating approximately 10% of their revenue towards marketing in 2024. The marketing budget should be a mix of both digital and traditional approaches, with a sugg...