Insights

Satellite engineering model beside blank document folders, illustrating research into Space Force contracts

Space Force Contracts: Where Suppliers Find Opportunities

Start researching Space Force contracts with official notices, not award headlines or strategy announcements. Use SAM.gov to locate notices, identify the issuing contracting office, and read the response instru...

Conceptual satellites and ground stations illustrating a hybrid commercial and government space architecture

Space Force Commercial Space Strategy: Supplier Guide

The Space Force commercial space strategy describes how commercial capabilities can work alongside government and allied systems. Released in 2024, it sets policy direction—not purchasing instructions. For supp...

How Long to rank in ai search and generative ai results?

How Long Will It Take to Show Up in AI Search?

AI Search is taking industries by storm, as companies are seeing a 27% conversion rates with referral traffic coming from LLMs like ChatGPT, Perplexity, Gemini, or AI Agents. .pgeo-calculator-section...

A field of green with individual bubbles of eco-friendly solutions illustrates many ways that advertising campaigns can be considered sustainable marketing.

What is Sustainable Marketing & Why Does It Matter?

You’re going to hear the term “Sustainable Marketing” a lot more in 2024. It’s something we’ve been talking about at Percepture for the past few years and we’re excited to see the rest of the industry focusing ...

B2B_Marketing_Budget_planning-percepture

Build a Strategic B2B Marketing Budget for 2024

Companies in the B2B space should anticipate allocating approximately 10% of their revenue towards marketing in 2024. The marketing budget should be a mix of both digital and traditional approaches, with a sugg...