AI Search is taking industries by storm, as companies are seeing a 27% conversion rates with referral traffic coming from LLMs like ChatGPT, Perplexity, Gemini, or AI Agents. .pgeo-calculator-section...
You’re going to hear the term “Sustainable Marketing” a lot more in 2024. It’s something we’ve been talking about at Percepture for the past few years and we’re excited to see the rest of the industry focusing ...
Companies in the B2B space should anticipate allocating approximately 10% of their revenue towards marketing in 2024. The marketing budget should be a mix of both digital and traditional approaches, with a sugg...
