Insights

Predicting and Navigating the Future of Marketing, PR, and Digital

Data-Center-Financing-Structures-Comparison-pick-the-right-capital-stage - horizon of the globe and connectivity and data centers connected

Data Center Financing Structures Comparison (2026): The AI Investor Playbook

The capital stack for digital infrastructure has changed. It used to be simple real estate debt. Now, it is a complex mix of private credit, asset-backed securitization (ABS), and hyperscale joint ventures. ...

Data Center Top Marketing Agency List in 2026

Top Data Center Marketing Agencies: The Executive Buyer’s Guide to Hiring for ROI (2026)

How data center, telecom, and digital infrastructure leaders evaluate PR, SEO, GEO, LinkedIn, and AI-driven data center marketing partners—and what actually drives tours, MSAs, and lease pipeline. Built ...

Data-Center-Marketing-Strategy-for-2026 nyc office overlooking central park doing data center markeitng and using ai agents

Data Center Marketing Strategy: The 90-Day GTM Framework for SEO, GEO & PR (2026)

What is a modern data center marketing strategy? A data center marketing strategy is a 90-day go-to-market framework that integrates PR, Enterprise SEO, and GEO to drive lease acquisition, enterprise demand,...

Marketing Guide for Data Centers in 2026 - NYC in background with numbers rising in illuminated graph

Data Center Marketing: The Complete Guide to SEO, GEO, PR & Pipeline Growth (2026)

How colocation providers, hyperscalers, and digital infrastructure firms drive demand using Data Center SEO, GEO (AI Search), PR, and AI Agents for Data Centers, without wasting budget. ...

AI AGENTS FOR DATA CENTERS - at a industry conference example in a hotel room in Hawaii at ptc conference

AI AGENTS FOR DATA CENTERS

You’re at PTC right now. You just met a stack of great people. The emails start piling up the second you land. Meanwhile, you still have a business to run: quotes, facility tours, MSAs, and renewals. An AI sale...

Sales board room with AI sals agents making outbound phone calls

Can AI Agents Make Outbound Calls? Technology, Tools, and Legality Explained (2026)

Yes, AI agents can make outbound calls. The real question is: can you do it legally, safely, and without damaging trust? Here’s what you need to know: ✅ A clear legality map (TCPA, TSR, DNC, record...

AI SDR's vs Human BDRs split screen comparison: People vs AI

AI SDRs vs. Human BDRs: Cost, ROI, and Performance Analysis (2026)

AI BDRs cost 70-80% less than human reps. They work 24/7. They never quit. But they also can’t read a room, build trust, or close a complex deal. So who wins? The answer depends on what you’re ac...

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What is Generative Engine Optimization? GEO vs SEO

Generative Engine Optimization (GEO) is how you get your brand to show up when people ask AI tools like ChatGPT, Google AI Overviews, Perplexity, and Gemini for answers. It’s different from regular SEO. S...

Percepture GEO agency is attending PTC conference and picture of connectivity running from building to building in Hawaii, starting at the Hilton in Waikik at PTC Conference

How to Show Up in ChatGPT: The Telecom Guide to AI Search Optimization (GEO)

Massive Shift: AI referrals are up 800% YoY (Backlinko), and traffic is up 33x since July 2024 (Adobe). Your data center is world-class. Fiber routes are fast. The Meet-me room has no cross-connect fees. No...

The foreground of this photograph shows a stethoscope resting on a laptop, with the hands of a medical provider seen in the background making notes. A series of interconnected symbols over overlaid on the phot, representing products, processes, and audiences in pharma marketing and CDMO marketing

The Three Audiences of Pharma Life Sciences Marketing

Percepture is an experienced Pharma Life Sciences marketing agency with a track record of success. We’ve worked with clients ranging from Fortune 100 companies and pharma tech start-ups, helping both to d...