Data Center News & Insights

Conceptual map of 2027 data center marketing trends connecting AI discovery, technical authority, community trust, events, and attribution

2027 Data Center Marketing Trends: A Practical Buyer’s Guide

Data center leaders do not need another list of fashionable channels. The useful 2027 data center marketing trends are the shifts that change how buyers find a company, test its credibility, involve technical s...

Illustrated CPHI Milan 2026 conference marketing journey from planning and meetings to follow-up

CPHI Milan 2026 Marketing & Lead Generation Guide

CPHI Milan can produce a crowded calendar without producing a coherent buying journey. This CPHI Milan 2026 marketing and lead generation guide is for business owners, CEOs, CMOs and commercial leaders deciding...

how-will-ai-continue-to-grow-in-10-years

How Will AI Continue to Grow in 10 Years?

If you are asking how will AI continue to grow in 10 years, the useful answer is not a list of science-fiction predictions. AI growth through 2036 will depend on whether improving models can move through six re...

Data Center permitting approval

How Data Center Developers Can Address Community Opposition Before Permitting

How Data Center Developers Can Address Community Opposition Before Permitting starts with a simple operating decision: define the project before the public defines it for you. Leaders need one approved set of f...

Comparison guide for pr agencies specializing in digital infrastructure, telecom, data centers, fiber, cloud, and AI

PR Agencies Specializing in Digital Infrastructure: 2026 Buyer Guide

Choosing among pr agencies specializing in digital infrastructure​ is not a media-contact contest. The agency must understand what is being built, who must trust it, which claims require technical review, and h...

Digital infrastructure marketing agency​ connecting data centers, telecom, fiber, cloud, AI, search, events, CRM, and pipeline

Digital Infrastructure Marketing Agency: Strategy, Services, and ROI

A digital infrastructure marketing agency helps data center, telecom, fiber, cloud, edge, power, cooling, subsea, and AI infrastructure companies become easier to find, understand, trust, and buy from. It conne...

Digital marketing tactics for cloud computing and infrastructure services connecting workloads, ABM, SEO, AI search, PPC, partners, and pipeline

Digital Marketing Tactics for Cloud Computing and Infrastructure Services

The best digital marketing tactics for cloud computing and infrastructure services combine workload-led positioning, account-based marketing, technical content, search and AI-answer visibility, high-intent paid...

Dark fiber vs wavelength vs Ethernet DCI comparison between two data centers

Dark Fiber vs Wavelength vs Ethernet DCI: 2026 Guide

Dark fiber vs wavelength is a choice between controlling unlit glass and buying a managed optical channel. Dark fiber requires the customer to supply and operate the optics. A wavelength service is lit and mana...

Data center interconnect linking two facilities through diverse fiber, optical transport, Ethernet and software control

What Is Data Center Interconnect? Complete 2026 Guide

Data center interconnect is the physical and logical network that links two or more data centers so applications, data and services can move between them. A DCI may use dark fiber, optical wavelengths, Ethernet...

Layer 2 vs Layer 3 DCI architecture comparison for data center interconnect

Layer 2 vs Layer 3 Data Center Interconnect

Layer 2 vs Layer 3 DCI should start with a routed boundary. Use Layer 2 only when a verified application dependency requires same-subnet adjacency or IP preservation and the team can contain and test the wider ...