B2B Marketing

Percepture CEO Bob Generale shares 3 ways Digital PR can help your conference announcements be heard.

Digital PR Strategies for Your Next Conference Announcement

We’ve all heard colleagues ask “Did you see my announcement?” after a trade show or conference, but simply pushing out a press release and posting it on your social media isn’t enough to reach decision-ma...

An illustration showing a prospect looking into a smart phone to research a company online in order to build trust after meeting at a conference.

5 Digital Marketing Tactics to Build Trust Between Conferences

Conferences are a powerful way to forge new connections with potential customers. Are you prepared for a search of your name, business, or industry that will follow those exciting conference conversations? A...