To maximize site strength, our internal link mapping boosts priority keyword rankings and increases page authority. Through timely and effective indexation, we also make content recommendations based on consumer search trends, ensuring that content has its best chance to perform.
We believe marketing is about human behavior, not channels or devices. We seamlessly link the real world and digital ecosystem, intersecting people when they’re interested and ready to interact, making the experience real, relevant and rewarding.
Developing a meaningful relationship requires more than a well-crafted message, buying impressions, or relying on technology alone. It’s the cumulative interactions people choose to engage with which formulate their opinion of a brand experience.
A good analytics platform calls for strategic planning. Whether the initiative requires a straightforward web analytics implementation or the complex integration of multiple data sources across platforms, we can plan and execute the program design and development. We focus on governance, regular reporting, data analysis, A/B and multivariate testing, and personalization and optimization to drive ongoing insights for clients
We not only create high-value original branded content but also use content recommendation platforms to extend the value of that content on targeted media sites. We partner with major syndication platforms like Taboola and Outbrain to allow our clients to reach customers by topic and interest and serve up branded content based on reading preferences. Such recommended articles become a valuable driver of conversion.
Digital isn’t a channel. Social isn’t a strategy. Technology isn’t engagement. You need more than a message, you need a strategy. We believe marketing is about human behavior, not channels or devices. We seamlessly link the real world and digital ecosystem, intersecting people when they’re interested and ready to interact, making the experience real, relevant and rewarding — to your customers and your bottom line.