Digital Marketing Insights

An image of a digitally projected analog clock on a dark background, with a range of connecting lines drawn as spokes from its center. The clock is beginning to shatter. This is an illustration of the brief TikTok ban outage that occurred in January 2025.

5 Digital Marketing Lessons Learned from the TikTok Outage

Last week, TikTok shut down service in the United States for a day while it navigated the complexities of a potential legislative ban on operating in the country. That brief weekend outage might not have seemed...