Programmatic marketing is a type of digital advertising that uses automated software and algorithms to buy, place, and optimize online ads in real-time. Programmatic marketing is used across various digital channels, including display, video, mobile, and social media, and is increasingly becoming the preferred method of buying and selling digital advertising. Your competitors are already taking advantage of this method of marketing. Don’t fall behind; we can help you not only catch up, but run ahead.
Our cutting-edge technology and innovative marketing strategies position your company’s name and offering right in front of your dream audience at exactly the right time. We are able to laser-focus your ads to reach sales-qualified leads, thus optimizing your advertising budget and boosting your return on investment (ROI), skyrocketing your revenue to new heights, and polishing your company’s reputation and standing in your industry.
Our Programmatic Marketing and Advertising Services include the following (and more):
Looking at the big picture…
Rather than wasting your time and money on individual, manually placed ads on Google and social media, our integrated programmatic marketing strategies make sure your name stays top of mind across every single outlet your key enterprise clients are using, thus driving conversions and leads at every touchpoint. Our holistic approach considers the big picture, maintaining consistency on every channel, thus creating an omnichannel experience for your audiences regardless of what outlet is showing your ads.
… And the finer details
We are able to collect extremely detailed data on your target audience, all the way down to what shows they’re watching, what products they’re buying, and what catalysts drive them to make decisions. We leverage all of this information to develop a marketing plan that is uniquely tailored to them and instills a sense of trust and credibility for your company as an industry leader, setting you up for a positive client relationship from the very beginning. Plus, based on real-time data and feedback, we harness data and machine learning to adjust your campaigns on the fly to maximize the impact and effectiveness of your advertisements.
Our targeting strategy includes the following (and more):
Our data-driven campaigns efficiently deliver measurable results. Our services include real-time bidding, data management, and cross-channel attribution to help maximize your business growth. Whether you’re looking to increase brand awareness, drive website traffic, or generate more leads and sales, we can help you achieve your marketing goals through programmatic advertising.
Percepture is unlike any other agency you’ve worked with. It’s a big claim, but we can absolutely back it up. Our team is 100% experts-only. We are nimble and flexible while offering a full stack of services. With our model we’re able to offer lower project costs but give you far greater results. We are your partner in your success, and we can’t wait to show you what we can do for your business.
ROI & KPI Driven
If it doesn’t increase sales, it doesn’t count. We focus on outcomes with impact. Hard work, nimble solutions, creative thinking and bespoke client service are the cornerstones of our brand. We deliver an established understanding, and willingness to learn more, of the technical information that is crucial to your sales process. With an average of 18 years of industry experience, our team is well equipped to innovate the way you present your products/services, capture leads, and nurture prospects.
Digital isn’t a channel. Social isn’t a strategy. Technology isn’t engagement. You need more than a message, you need a strategy. We believe marketing is about human behavior, not channels or devices. We seamlessly link the real world and digital ecosystem, intersecting people when they’re interested and ready to interact, making the experience real, relevant and rewarding — to your customers and your bottom line.