For some luxury brands, the democratization of luxury and the culture of living to inspire envy among social media followers creates concerns of diluted brand essence and a departure from generations of hard earned exclusivity. For others, it brings increased awareness and a welcomed expanded audience. Through meaningful events, partnerships and high impact media relations plans, Percepture’s luxury experts lead clients through this terrain with nuance and a laser focus on the kind of attention that will preserve and grow these legacy brands for future generations to enjoy.
For clients looking for media coverage, this might mean an editorial appointment with a reporter for Robb Report or a conversation with Town & Country or Departures. When sampling opportunities and events are the priority we catch the eyes of media, consumers,and influencers through distinctive themes like Charriol’s ladies poker night—where attendees learned how to play poker dripping in samples from next season’s line of high end watches, bracelets and necklaces, available to guests to try on throughout the evening.
Percepture is unlike any other agency you’ve worked with. It’s a big claim but we can absolutely back it up. Our team is 100% experts-only. We are nimble and flexible while offering a full stack of services. With our model we’re able to offer lower project costs but give you far greater results. We are your partner in your success, and we can’t wait to show you what we can do for your business